High-profile fashion insider Derek Blasberg and Next Models Use the Galaxy Note to Take Fans Behind the Scenes at Fashion Week's Top Show
SEOUL, Korea – February 7, 2012 – To those of us outside of the tents, Fashion Week looks like one glamorous spectacle after another. Behind the scenes, it’s a whole other story. This year, Samsung Mobile and Next Model Management are partnering to bring that story directly to you, straight from some of the fashion world’s biggest talent – all thanks to the revolutionary Samsung Galaxy Note.
Samsung Mobile and Next Models are arming some of the world’s top models along with high-profile fashion editor Derek Blasberg with the powerful new super phone that will keep them organized and make it fun and easy for them to share their fashion week experiences.
Instead of towing around bulky devices as they race from show to show and city to city, Next Models’ catwalk stars including Anja Rubik, Karlie Kloss, Arizona Muse, Abbey Lee Kershaw,Kendra Spears, Aline Weber, Ruby Aldridge and Shanina Shaik will be using the Galaxy Note to give an exclusive behind-the-scenes look at the biggest events in the fashion world. In New York, London and Paris, this sleek, do-in-one device will help the models do more while carrying less. They’ll share candid moments and videos through their twitter feeds, Facebook pages and more. And the Galaxy Note's built-in S Pen will let them give their photos, notes and ideas the extra-personal, hand-written touch in way no other smartphone can match.
Derek Blasberg, Editor at Large of Conde Nast’s Style.com, Senior Fashion News and Special Projects Editor at V and VMAN, and a contributing editor for Harper’s Bazaar, will be leaving his pen and pad behind as he reports from fashion week in New York, London, Milan and Paris. Instead, he’ll be covering the very latest word – pictures and video too – on the best of fashion and parties, the top models and celebrities, all using the Galaxy Note.
Experience all of the excitement from on the catwalk and off, with exclusive photos, videos, interviews and more at www.samsungmobilepress.com. Follow the action on Twitter with @Samsungmobile, @DerekBlasberg, @anjarubikblog, @karlie_kloss, @AbbeyKershaw, @Kendra_Spears,
@Alineweber_real, @hidynamite and @ShaninaMShaik or watch for hashtag #GalaxyNoteFW.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com.
More photos available at Picasa:
GALAXY Note Fashion Week - New York