Samsung continues to demonstrate its leadership in delivering the best and most innovative imaging products on the market
Seoul, Korea – April 23, 2014 – Samsung Electronics Co., Ltd, today announced that it has won two 2014 Technical Image Press Association Awards (TIPA) in the ‘Best CSC Advanced’ and ‘Best Easy Compact Camera’ categories.
Samsung SMART Camera NX30 wins ‘Best CSC Advanced’ award, making it the best advanced compact system camera (CSC) on the market. Also, the WB50F has been awarded with the ‘Best Easy Compact Camera’ award.
For the NX30, judges highlighted the advanced 20.3 Megapixel APS-C CMOS sensor that allows users to take high quality and rich color images, and the Samsung NX AF System II that delivers fast and accurate auto focusing thanks to its exceptionally fast 1/8000 sec shutter speed and the 9 frame per second continuous shooting. With its unique Tiltable Electronic Viewfinder, the NX30 makes it easier than ever to discover a new perspective. The Tag & Go feature (with advanced NFC and Wi-Fi connectivity) also allows users to share their images anytime and anywhere. All of these features contributed to the decision of the TIPA judges to award this camera ‘Best CSC Advanced’.
Alongside this, the Samsung SMART Camera WB50F has won the ‘Best Easy Compact Camera’ award. This was thanks to its sleek and stylish design with Soft Flash that allows photographers to create images that are soft and naturally lit as well as those that are bright, light and crisp. The WB50F also features an impressive 12x optical zoom and a 16MP CCD sensor that let users capture every sharp detail. The Tag & Go function (with advanced NFC/ Wi-Fi connectivity) pairs the WB50F with smartphones simply by tapping the two devices together – making sharing images easier than ever.
“We are proud of winning these prestigious awards”, said Sunny Lee, President and CEO of Samsung Electronics Europe. “These awards recognise Samsung’s leadership in innovation and design and reflect our continued focus on delivering innovative, cutting-edge imaging products that place consumers’ needs at their core. We are proud to be helping make it simpler to capture, instantly share and view those unforgettable moments.”
The Technical Image Press Association (TIPA) Awards are recognized as the most coveted photo and imaging awards worldwide. Every year, TIPA editors vote for the best photo and imaging products introduced to the market during the previous 12 months.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. We employ 286,000 people across 80 countries with annual sales of US$216.7 billion. To discover more, please visit www.samsung.com.