Samsung Mobile 2017
A Year to Remember

In 2017, Samsung Mobile embarked on a journey toward redemption. It wasn’t easy, but nothing worth it ever is.

Your analysis and reviews - both positive and negative - helped light the way, and guide us on the path to excellence.
Our evolution over the last year was made possible, in part, from the insights your work provided.
As a show of gratitude and to reflect on the milestones and moments we’ve shared together this year, please enjoy,
“A Year to Remember.”

Samsung Mobile 2017 in the Spotlight

In 2017, there were over 21 million mentions and around
4 million stories published about Samsung Mobile.
Here are some other key findings.

The biggest Samsung news
moment of 2017 was the
Galaxy S8 and S8+ launch.

The top 5 features
mentioned this year were

  • 1 Bixby
  • 2 Infinity Display
  • 3 Dual Camera
  • 4 Iris Scanner
  • 5 Facial Recognition

The top 3 wearables you had
mentioned the most globally
were the Gear VR, Gear S3, and
Gear Fit2/Fit2 Pro

Of all the Samsung services,
you wrote most about
Bixby, Samsung Pay, and
Samsung DeX

The top cultural events which consumers mentioned
the most along with ‘Samsung Mobile’ were

All content on this website is based on quantitative data analysis provided by Edelman Intelligence and Crimson Hexagon. Data do not represent the opinion or stance of Samsung Mobile PR team, Samsung Electronics Co., Ltd. (hereunder ‘Samsung’) in any capacity.

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Edelman Intelligence & Crimson Hexagon conducted a comprehensive online analysis to identify top stories, media organizations, and journalists, who wrote about Samsung products and services in 2017. Data was sourced from Edelman Intelligence & Crimson Hexagon’s proprietary data collection technology, which collects content from millions of news stories, blogs, and social media sources globally.

Analysis from Edelman Intelligence focused on five global languages: English, Spanish, French, German, and Chinese, and included content from online news, blogs, print, broadcast, and select public-facing social media channels (i.e. public Twitter, Facebook, and Instagram accounts).

Social media analytics from Crimson Hexagon reviewed 1 trillion social conversations in 40 languages across 230 countries, generated across diverse platforms such as Twitter, Facebook, Instagram, Tumblr, forums, reviews, news, blogs, YouTube, and more.

Key metrics are based on content published in English, French, German, Spanish and Chinese by online news outlets, blogs, print media, broadcasters, Twitter, and public Facebook and Instagram posts from Jan. 1 to Nov. 19, 2017.